
'Tis the season to start planning your Christmas campaign
06 August 2014
With 140 days to go, you’re probably thinking about jetting off on your summer holiday rather than planning for Christmas. However, the festive season is a huge opportunity for many brands but also a time when customers are bombarded with innovative campaigns and promotions, therefore, if you want to stand out from the crowd, it’s time to get in the festive spirit and start planning your strategy now.